Do you know the eight skills of designing and making paper handbags?
Although the design of portable paper bags is not like the fashion design, there are obvious trend changes, but it does not mean that the packaging design is unchangeable or free to play by designers. If you study carefully, you will find that in fact, the design of portable paper bags will have a new style every year, and new techniques will be widely used.
What are the next eight tips?
1. minimalism
Minimalist design has been popular for many years, and there is no sign that it is fading. Although it may be a little too abstract, keeping it simple can convey the most important information. The most difficult part is to find the commodity features that ordinary people can see at a glance, and show them vividly. If we can make people recognize what is in the package with little or no words at all, it will be successful.
2. pastel
Soft and soothing color selection becomes the highlight of packaging design in 2019. The decrease of saturation makes the color itself give a sincere and warm feeling, which can make the target consumers have pleasure and preference after seeing it.
3. Movie posters
Designing the package as a movie poster is a new way to attract people's attention. Similar to the movie poster, it highlights the theme and conveys the main information of the product to the audience, which can highlight the goods from the similar products at once.
4. large fonts
If you want to convey the core information about your product clearly, enlarging the font size is a good choice. And words can let designers play a creative design. For example, a bold, eye-catching font can highlight the most important information. If you match it with the right color, your product will stand out.
5. Creative modeling and materials
For example, put snacks in tree holes and fruit juice in bamboo knots - which will be separated from the traditional packaging area, and the unique packaging will become one of the selling points of the goods, even without the strong promotion of copywriting, which can make the goods unique.
6. restoring ancient ways
Retro design can cause consumers' aftertaste of the past culture or memory and resonate emotionally. At the same time, the retro design also gives people a psychological hint that the brand has a long history and reliable quality.
7. Holographic effect
The stamping effect of holographic aluminum foil can make the ordinary packaging shine. Holographic effect can bring pollution-free metal effect to plastic or paper, which is very beautiful.
8. Gradual vitality
This year is the beginning of the recovery of gradient design. It is expected that more and more color gradients will be seen next year, greatly increasing the depth and breadth of packaging design.