Environmentally Friendly French Fry Box Packaging: Market Trends And Sales Strategies

Market trends

With the increasing awareness of environmental protection, consumers' requirements for the environmental friendliness of food packaging are increasing day by day, and the French fry box packaging market is undergoing a transformation from traditional materials to environmentally friendly materials. In the current market, french fry boxes made from biodegradable materials such as potato peels and cassava are gradually emerging. For example, the Peel Saver French fry packaging developed by Italian students is made from potato peel waste and is 100% biodegradable; The new environmentally friendly cassava bag is made from cassava as raw material, without chemical raw materials, and can also be degraded in a short period of time. These innovative materials not only meet environmental protection needs, but also give products differentiation advantages.

Data shows that the global food packaging box market continues to grow and is expected to reach 21.59 billion US dollars by 2027. Consumers' demand for functionality, environmental friendliness, and personalization in packaging drives market innovation, while the rise of e-commerce channels requires packaging to have characteristics such as pressure resistance and portability.

Sales Strategy

In response to the market trend of environmentally friendly french fry boxes, companies can adopt the following strategies:

Material innovation: Increase research and development investment, promote the application of biodegradable materials such as potato peels, cassava, etc., to meet consumers' demand for environmentally friendly packaging.

Differentiated design: Enhance product appeal through special shapes, personalized patterns, and other designs, while ensuring packaging convenience and hygiene.

Brand cooperation: Collaborate with well-known brands to promote environmentally friendly packaging and enhance market awareness through brand influence.

Channel expansion: Based on the characteristics of e-commerce channels, design packaging that is suitable for online sales, such as lightweight and easy to open styles, to meet consumers' convenient shopping needs.

Policy utilization: Pay attention to environmental regulations in various countries, such as policies restricting disposable non degradable plastic products, adjust product strategies in a timely manner, and seize market opportunities.

Zhejiang Dongou Printing Industry Co.,Ltd, the expert in french fry box production