Three dimensional baking packaging

1、 High end packaging is no longer popular and consumption is back to rationality

With the continuous development of China's economy, the continuous updating of technology, the continuous improvement of the competitiveness of baking and cake packaging industry, the continuous expansion of the industry scale, the rapid development of enterprises, baking maintains the rapid growth of scale efficiency. Thanks to the strong domestic market demand, China's baking and cake packaging industry presents a healthy, rapid and sustainable development trend. However, due to the influence of national policies, the baking high-end market, especially the high-end market of moon cakes, is no longer popular. The high-end over packaging market represented by moon cakes is shrinking, while the mid end and mid high-end markets are less affected by policies, and their business is growing rapidly. The proportion of mid end and mid high-end products participating in the exhibition is very large. The number and area of such enterprises participating in the exhibition are two times higher than that of the last year, and their participation enthusiasm is high. With the promotion of people's living standards and the increasing emphasis on food safety, the low-end product enterprises reflect that the sales trend is obvious, the enthusiasm for participating in the exhibition is declining, and the low-end market is shrinking. A new competitive pattern of baking packaging is taking shape.

2、 The growth of small packaging is fast, and the future growth can be expected.

With the enhancement of health awareness and the diversification of personal tastes, consumers tend to buy freshly baked bread in bakeries. The baking package of small share and single snack can meet the consumers' special preference for controllable quantity and the demand for portable snacks, although the package has higher unit cost. It is expected that the form of small share packaging has a huge development prospect.

3、 Bakery packaging goes to "paper age"

The paper packaging based on paper and paperboard has the advantages of low cost, resource saving, easy machining, more environmental protection, no pollution, easy recycling and recycling. In addition, with the progress of papermaking technology, the paper material has developed from the traditional single to the variety diversification and function specialization. Packaging designers can make good use of the characteristics of paper to create amazing baking packaging paper. So bakery packaging paper entered the era. Paper packaging also provides security for baking food safety.

4、 Baking packaging is more creative, interesting, fashionable and practical

Colorful baking packaging is a beautiful scenery in Baking Exhibition, baking packaging is an important fashion product.

In the future, baking packaging will be more closely combined with baking products, with the development of three-dimensional specifications, more creative and fashionable colors and patterns. Baking packaging will also give full consideration to product display, carrying and other needs, and be more practical, so as to increase the attraction to customers.